For the Department of Energy and Water Supply, we transformed policy into strategies that made sense of change to consumers.
The result was PowerQ and WaterQ, two long-term strategies aimed at outlining the future for these sectors.
What sets us apart from other agencies is that we didn’t just create gorgeous work. We were trusted strategists, creating tangible value through our expertise and advice.
By closely working with the Minister and his staff, we determined the right content for these strategies, and communicated them in our creative direction, photography, design and copywriting, right through to production.
In the end, we communicated these strategies to Queenslanders through publications and social media and online videos. We followed up with an implementation book, the Blueprint, to help the department deliver its cultural change agenda.