MMTD needed a new brand to drive their reputation for quality data, strategic advice and superior customer experiences.
The brand needed to convey a clear promise: we’ll rapidly measure and pivot to maximise your media spend returns.
To pivot is to turn on a point—and there’s no better metaphor for how they pivot digital media to get the best possible results for their clients.
Pivotus is also a call to action: Pivot your brand with their team—because they are nimble, fast and focused in a rapidly changing market.